If you wish to issue your own branded customer and/or staff cards with external benefits, please read the following information:
In today's highly competitive marketplace, there is an increasing focus on retaining and recruiting customers and strengthening employee loyalty.
One proven tool for this is the customer or employee loyalty card, which has been issued by thousands of companies in recent years. While branded cards are entirely about the issuer, they do not offer a wider benefit to cardholders and, as they are not used on a daily basis, often end up in the bottom of the drawer. They cannot effectively compete with multi-function cards (ID, driver's license, debit cards, etc.) for getting into or staying in the wallet.
However, once such a scheme is launched, it soon becomes clear that the lack of human resources, or inadequate expertise, and the fact that a few (tens of) thousand cardholders do not represent a large enough potential customer base for merchants, especially network merchants, are problems.
The solution: placing bercodes on the cards - mainly digitally issued - to offer a discount. This will allow the card - while retaining its basic function - to offer discounts at thousands of merchants and service providers nationwide, saving their customers/employees thousands/hundreds of US dollars per year.
Direct return: the companies/organisations issuing bercode cards receive acquisition commissions for the use of the card at the preferred acceptance (merchant) points, so the direct revenue can exceed (even several times) the amount invested in the card project, if thousands of cards are issued. Card issuers' managers can also view their current financial balance and the previous day's turnover in an automatically generated daily report at 8 a.m. each morning.
The Bercode Platform provides Issuer Partners with a web-based administration system, accessible by multiple managers and administrative staff with different levels of access rights, for ordering their cards, tracking the production/logistics of plastic cards, and itemizing the benefits and commissions generated by their issued bercodes.
Depending on the number of cards issued and their validity period, the cost of the bercodes entitling to discounts is only a few ten US dollars per card per year, which are automatically deducted from the revenue (i.e. no investment is necessarily required).
If you are interested and are considering issuing bercode cards, please register on our Platform! This registration does not entail any obligation, any payment obligation will only arise when ordering a specific service.