Merchants



Please read this short introduction if you wish to sell branded cards with a bercode (for example a loyalty card) or wish to use such a card as a promotion tool:

In line with our business model, we offer an indirect discount on purchases to buyers through our Issuer Partners, and their customer-, employee-, or member cards. Due to the continuous extension of our commercial network (currently one thousand plus merchants/service providers offering an average 11.4 per cent discount), an increasing number of cards are being requested.

However, we do not plan to switch to the B2C model (we will stick to B2B exclusively) and thus, we are ready to channel over 90 per cent of our direct income to those merchants/service providers that serve their individual customers with their branded regular customer or loyalty cards. This simply means that they are entitled to display not only some information material (with order forms) by the cash register but also a sample card.

Cards can of course be used by commercial traders as an incentive to increase customers’ spending (thru higher prices). For example, if the customer is thinking about buying a coat, then a positive purchase decision will be more likely if the commercial trader offers a gift card with a savings potential that exceeds the price of the coat.

Nevertheless, the most important value is the chance to collect marketing data. All cards with a unique bercode can be personalized, but in order to use all benefits the card holder must provide their name and address (although you can also offer the chance to collect the card in the shop). Furthermore, collecting the card holder’s email address or even phone number is common practice today.

The most prestigious method of offering a card is to provide a web shop, but our partners working together with direct sellers may also use the Bercode Platform. You can also launch the request by using the mobile application, so the seller can initiate the process from their “pocket”, and the system will perform all the additional necessary steps automatically. The system is not only able to automatically send a pro-forma invoice and a thank you letter after transferring the price, but, for employees eligible to handle cash, it will immediately generate the bercode necessary for the retailer to join.

Issuer Partners of the Bercode platform are provided with access to a web based admin system (access is granted for management and administrative employees using different access levels) to order/personalize cards, monitor production/logistics processes, and to get detailed information on the discounts and commissions generated by bercode use.

Furthermore, the admin system enables Bercode Issuers to request Benefit Barcode, Inc. and to sell their cards in the web shop at any time. In this case, card fees are collected by Benefit Barcode. The Company will automatically have the cards produced and sent to the future holders. Income will be credited automatically to the account of the bercode Issuer Partner (with manufacturing, postal, etc. costs deducted). Income can be withdrawn at any time.

The price of discount bercodes is only a few dollars per card yearly ‒ depending on the number of cards issued and the validity period ‒ and these prices can be reduced further with a three-year contract. The only additional cost is the production cost of the plastic cards. Another possible one-time cost could be the graphic design of the card, unless you can have it made by an employee or your own contractor.

If you are interested in this offer and you are considering issuing a bercode card or upgrading your existing system, please review the cost descriptions available at the link above, and read the Terms and Conditions and the Disclaimer available following the free registration!

If you would like to know more, visit our site and register! Registration is free of any obligation. You will be charged only if you order an actual service. You will receive an automatic email. Following that you can sign in to the admin interface, review the operation of our system, and upload your card graphics to place your first order!